Packaging for a new product launch
Karma Treats approached our team looking for updated, OLCC-compliant labels. Their focus on interstellar imagery and clean, simplified design was an instant fit with our team, so we had several ideas before even getting started.
Although we create multiple concepts for every design project, our team know exactly what the end result should look like during our initial meeting.
Their Karma Treats logo was applied as both the background and custom shape for the label design, emphasizing the brand’s uniqueness in a very subtle way. Variations of the labels were created for each product, changing colors and gradients for a fun & interesting aesthetic.
The result was a sleek but bold package that stands out on the shelves and in customers’ minds.