The Apollo Grown team approached us preparing for their new business, while they were still waiting for a license and laying the basic foundations for their vision.
We were excited to flesh out this unique, Greek-themed brand and set it in motion online. Our goal: help Apollo Grown enter the market with a “bang” and quickly turn them into a competitor among successful, established companies.
In order for any brand to flourish, it must be decorated with images that captivate and inspire.
As a new brand, Apollo Grown didn’t have many existing visuals that would do this. So we created custom graphics to use throughout their website, packaging, merchandise, and social media, designed to mimic the traditional style of Greek friezes and architecture.
A sun-shaped window displays their concentrates from the front, while the kaleidoscope box design allows sunlight to peer through the back for a full, detailed look at the product.
Designed as a retail display for marijuana dispensaries, the Apollo Grown display can fit up to 12 cartridge and 6 concentrate products at once. Its dimensions were created to fit in the traditional glass store cases, making this dispensary display a great choice as both an on-counter or in-case exhibit.
Fully concepted and 3D modelled by our team, the individual-package display was created for special product cases and dispensaries with limited shelf space. It was constructed as a two-part design, twisting in the middle to reveal a small flashlight insert. When fully assembled, the light will shine through the kaleidoscope packaging, showcasing the details of the concentrate products within.
As a new business, the main objective of the Apollo Grown website was to inform potential customers and retailers about their products. But it also needed to bring in new traffic, so they could grow quickly and efficiently without needing to worry about 24/7 active sales.
To prepare for industry events, we were tasked with designing a handful of branded shirts that people would be excited to wear. The result was a complete line of both male & female targeted apparel that Apollo Grown struggles to keep in-stock.